Privacy Policy

Personal information you disclose to us

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the features you use. The personal information we collect may include:

• name
• email address
• company name (optional)
• the contents of any message you send us
• any document you choose to upload (for example, a brief or proposal attached to the contact form)
• job title and other professional context you choose to share

Sensitive Information. We do not process sensitive information.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, country, approximate region or city (derived from IP), information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies. You can find out more in our Cookie Policy.

The information we collect includes:

• Log and Usage Data. Service-related, diagnostic, usage, and performance information our servers automatically record in log files when you access or use our Services. Depending on how you interact with us, this log data may include your IP address, device information, browser type, settings, and information about your activity in the Services (such as the date and time of your visit, pages viewed, and actions you take).
• Device Data. Information about the device you use to access the Services, such as your IP address (or proxy server), device and application identification numbers, browser type, hardware model, internet service provider, operating system, and system configuration.
• Approximate Location Data. Coarse location data derived from your IP address (typically country and region or city). We do not collect precise device geolocation, and we do not use GPS or similar device-level location signals.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

• To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.
• To respond to user inquiries and offer support. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.
• To send administrative information. We may process your information to send you details about our products and services, changes to our terms and policies, and other similar information.
• To send marketing and promotional communications. We may process the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt out of our marketing emails at any time.
• To evaluate and improve our Services, products, marketing, and your experience. We may process your information to evaluate and improve our Services, products, marketing, and your experience.
• To identify usage trends. We may process information about how you use our Services to better understand how they are being used so we can improve them.
• To protect our Services. We may process your information as part of our efforts to keep our Services safe and secure, including fraud monitoring and prevention.
• To comply with our legal obligations. We may process your information to comply with our legal obligations, respond to legal requests, and exercise, establish, or defend our legal rights.
• To save or protect an individual's vital interest. We may process your information when necessary to save or protect an individual's vital interest, such as to prevent harm.

If you are located in the EU or UK, this section applies to you.

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. As such, we may rely on the following legal bases:

• Consent. We may process your information if you have given us permission to use your personal information for a specific purpose. You can withdraw your consent at any time.
• Performance of a Contract. We may process your personal information when we believe it is necessary to fulfill our contractual obligations to you, including providing our Services or at your request prior to entering into a contract with you.
• Legitimate Interests. We may process your information when we believe it is reasonably necessary to achieve our legitimate business interests and those interests do not outweigh your interests and fundamental rights and freedoms. For example, we may process your personal information to respond to inquiries, analyze how our Services are used, support our marketing activities, and keep our Services safe.
• Legal Obligations. We may process your information where we believe it is necessary for compliance with our legal obligations, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend our legal rights, or disclose your information as evidence in litigation in which we are involved.
• Vital Interests. We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party, such as situations involving potential threats to the safety of any person.

If you are located in Canada, this section applies to you.

We may process your information if you have given us specific permission (i.e., express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (i.e., implied consent). You can withdraw your consent at any time.

In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including, for example: where collection is clearly in your interests and consent cannot be obtained in a timely way; for investigations and fraud detection and prevention; for business transactions provided certain conditions are met; if it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim; if disclosure is required to comply with a subpoena, warrant, or court order; or if the information is publicly available and is specified by the regulations.

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents ("third parties") who perform services for us or on our behalf and require access to such information to do that work. We have data processing agreements in place with these third parties to safeguard your personal information.

The categories of third parties we may share personal information with, and the specific providers we currently use, are:

• Website hosting and serverless functions: Vercel Inc.
• Object storage for file uploads: Vercel Blob (Vercel Inc.)
• Analytics and product measurement: Google Analytics 4 (Google LLC)
• Form spam protection: Google reCAPTCHA v3 (Google LLC)
• Transactional and marketing email: Resend (Resend Inc.)
• Cookie consent management: Cookiebot (Usercentrics A/S)

We may also need to share your personal information in the following situations:

• Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

We also permit third parties and service providers to use online tracking technologies on our Services for analytics. These technologies allow us and our providers to understand how the Services are used so we can improve them.

To the extent these online tracking technologies are deemed to be a "sale" or "sharing" (which includes targeted advertising, as defined under applicable laws) under applicable US state laws, you can opt out of these online tracking technologies by submitting a request as described below in section 12 or by enabling the Global Privacy Control (GPC) signal in your browser, which we honor.

Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.

Google Analytics

We may share your information with Google Analytics to track and analyze the use of the Services. To opt out of being tracked by Google Analytics across the Services, visit tools.google.com/dlpage/gaoptout. For more information on the privacy practices of Google, please visit the Google Privacy and Terms page.

We are established in the Republic of Serbia, and our Services use infrastructure operated by service providers based in the United States and other countries. Regardless of your location, your information may be transferred to, stored by, and processed by us in Serbia, and by the third parties with whom we may share your personal information (see section 4), including in the United States and other countries where those providers operate.

If you are a resident in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, please note that Serbia and other countries to which your information may be transferred may not necessarily have data protection laws as comprehensive as those in your country. We will take all necessary measures to protect your personal information in accordance with this Privacy Policy and applicable law.

For transfers of personal information out of the EEA, UK, or Switzerland, we rely on appropriate safeguards as required by applicable law, including the European Commission's Standard Contractual Clauses incorporated in the data processing addenda we execute with our service providers (such as Vercel, Google, and Resend), and equivalent safeguards covering transfers between us in Serbia and our service providers. Copies of the relevant safeguards can be requested by emailing [email protected].

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). As a guideline:

• Contact form and inquiry data: for as long as you remain a prospect or customer, plus 24 months after the last interaction.
• Marketing list data: until you unsubscribe or withdraw consent, or after 24 months of inactivity, whichever comes first.
• Server logs and security records: up to 12 months.
• Analytics data: retained according to the configured retention setting in Google Analytics 4 (currently 14 months for user-level data).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), we will securely store your personal information and isolate it from any further processing until deletion is possible.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

We do not knowingly collect, solicit data from, or market to children under 16 years of age, or the equivalent age as specified by law in your jurisdiction, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 16, or the equivalent age as specified by law in your jurisdiction, or that you are the parent or guardian of such a minor and consent to that minor's use of the Services. If we learn that personal information from users below the applicable age threshold has been collected, we will take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children, please contact us at [email protected].

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure, (iii) to restrict the processing of your personal information, (iv) if applicable, to data portability, and (v) not to be subject to automated decision-making. If a decision that produces legal or similarly significant effects is made solely by automated means, we will inform you, explain the main factors, and offer a simple way to request human review. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us using the details in section 14.

We will consider and act upon any request in accordance with applicable data protection laws.

If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your Member State data protection authority or UK data protection authority. If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.

Withdrawing your consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us using the details in section 14. This will not affect the lawfulness of the processing before its withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Cookies and similar technologies: Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services. For further information, please see our Cookie Policy.

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Policy.

California law requires us to let you know how we respond to web browser DNT signals. Because there currently is not an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.

Global Privacy Control: We recognize and honor Global Privacy Control (GPC) signals. If you use a browser or extension that supports GPC, we will treat this as a valid request to opt out of the sale or sharing of your personal information for targeted advertising purposes under applicable state privacy laws, including the California Consumer Privacy Act (CCPA). When we detect a GPC signal from your browser, we will automatically apply your opt-out preference without requiring you to take any additional action. For more information about GPC and how to enable it, visit globalprivacycontrol.org.

Categories of personal information we collect

The list below shows the categories of personal information we have collected in the past twelve (12) months. The descriptions are illustrative; actual personal information we collect from you depends on how you interact with the Services. For a comprehensive inventory, please refer to section 1.

• A. Identifiers: YES, including real name, email address, IP address, and online identifier.
• B. California Customer Records: YES, including name and contact information.
• C. Protected classification characteristics: NO.
• D. Commercial information: NO.
• E. Biometric information: NO.
• F. Internet or other similar network activity: YES, including how you interact with our Services and which pages you view, collected via analytics.
• G. Geolocation data: YES, but only approximate location derived from IP address. We do not collect precise device geolocation.
• H. Audio, electronic, sensory, or similar information: NO.
• I. Professional or employment-related information: YES, where you choose to share business contact details, job title, or attach professional documents to inquiries.
• J. Education information: NO.
• K. Inferences: NO.
• L. Sensitive personal information: NO.

We may also collect other personal information outside of these categories in the context of: receiving help through our customer support channels; participation in customer surveys; and facilitating the delivery of our Services and responding to your inquiries.

We use and retain the collected personal information as needed to provide the Services or as described in section 7.

Sharing and selling

We have not sold or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. In the same period, we have disclosed the following categories of personal information to service providers for a business or commercial purpose: Category A (Identifiers), Category B (California Customer Records), Category F (Internet activity), Category G (Approximate geolocation), and Category I (Professional or employment- related information). The categories of third parties to whom we disclosed personal information for a business or commercial purpose are listed in section 4.

Your rights

You have rights under certain US state data protection laws. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law. These rights include:

• Right to know whether we are processing your personal data.
• Right to access your personal data.
• Right to correct inaccuracies in your personal data.
• Right to request the deletion of your personal data.
• Right to obtain a copy of the personal data you previously shared with us.
• Right to non-discrimination for exercising your rights.
• Right to opt out of processing for targeted advertising, sale, or profiling that produces legal or similarly significant effects.

How to exercise your rights

To exercise these rights, email us at [email protected] with the subject line "Data Subject Request," or use the contact details in section 14. We will honor your opt-out preferences if you enable the Global Privacy Control (GPC) opt-out signal in your browser.

Verification, agents, and appeals

Upon receiving your request, we will need to verify your identity using personal information already maintained by us; if that is not sufficient, we may request additional information for security and fraud-prevention purposes.

Under certain US state data protection laws, you can designate an authorized agent to make a request on your behalf. We may deny a request from an authorized agent that does not submit proof of valid authorization.

If we decline to take action regarding your request, you may appeal our decision by emailing us at [email protected]. We will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If your appeal is denied, you may submit a complaint to your state attorney general.

California "Shine The Light" law

California Civil Code Section 1798.83 permits California residents to request, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. Submit such requests in writing using the contact details in section 14.

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this Privacy Policy. If we make material changes to this Privacy Policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.

If you have questions or comments about this notice, you may email us at [email protected] or contact us by post at:

You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing. These rights may be limited in some circumstances by applicable law.

To request to review, update, or delete your personal information, email us at [email protected] with the subject line "Data Subject Request."